The new “Asda Rewards” app lets customers build up cash rewards when they buy select products. Any cash you build up can then be turned into a voucher to be used toward your next shop
Image: Adam Gerrard / Daily Mirror)
Asda has expanded its new loyalty scheme app to 48 stores following a successful trial.
The new “Asda Rewards” app lets customers build up cash rewards at the supermarket giant when they buy select products.
The app will tell you which qualifying products you need to buy to earn money into your “cashpot”.
Customers will see their cashpot build up in the app as they shop and they can redeem the money whenever they choose by creating a voucher.
This can then be used against their next shop.
Another way to earn cashback is to complete personalised shopping missions, which change regularly.
How to save money at the supermarket
For example, one mission could see you buy five fruit and veg items to unlock a “Five a Day” badge and be rewarded £1 into a cashpot.
Or this month, customers can also complete the “Mother’s Day Flowers” mission, where they get £1 into their cashpot when they buy a bunch of flowers for £10.
The “Asda Rewards” app has already been tested in 16 stores across the West Midlands and West Yorkshire as part of a trial period.
Would you use the Asda loyalty app? Let us know your thoughts in the comments below.
You can see a full list of Asda shops where you can use the app at the bottom of this article.
The supermarket is extending the trial to customers in all 32 of its West Yorkshire stores, along with four stores in the North East and four stores in central Scotland.
The trial will also continue in the existing eight stores in Birmingham.
Since launching, more than 90,000 customers have downloaded the app and 50,000 are using it on a regular basis.
Matt Mclellan, vice president customer proposition and planning, said: “We are really pleased that customers in our trial stores are benefiting from the Asda Rewards app.
“We’re excited that from today, 32 more stores will be taking part across different areas of the UK, as we continue to evolve the program.”
Full list of stores where you can use ‘Asda Rewards’
- Adel West Yorkshire
- Barnes Hill Birmingham
- Capehill Birmingham
- Darlaston Birmingham
- Dewsbury West Yorkshire
- Glasshoughton West Yorkshire
- Great Bridge Birmingham
- Halesowen Birmingham
- Halifax West Yorkshire
- Huddersfield West Yorkshire
- Keighley West Yorkshire
- Killingbeck West Yorkshire
- Oldbury Birmingham
- Perry Barr Birmingham
- Queslet Birmingham
- West Bradford West Yorkshire
- Living Forster Squar West Yorkshire
- Living Guiseley West Yorkshire
- Living Leeds Crown West Yorkshire
- Living Wakefield Yorkshire
- Aspley Yorkshire
- Batley Yorkshire
- Beeston Leeds Yorkshire
- Benton North East
- Boldon North East
- Bradford West Yorkshire
- Byker North East
- Chesser Central Scotland
- Edinburgh Central Scotland
- Gosforth North East
- Greengates Yorkshire
- Harehills Yorkshire
- Kirkstall Yorkshire
- Little Horton Yorkshire
- Middleton West Yorkshire
- Moorthorpe Yorkshire
- Morley West Yorkshire
- Normanton Yorkshire
- Otley Yorkshire
- Pontefract Yorkshire
- Pudsey West Yorkshire
- Shipley West Yorkshire
- South Shields North East
- Straiton Edinburgh Central Scotland
- Wakefield Dewsbury Road Yorkshire
- Wakefield Durkar Yorkshire
- Wortley Yorkshire
- Wyke Yorkshire
Meanwhile, Asda is also trialling a new “personal shopper” trial in Leeds and Bristol.
The new service will see shoppers access Asda’s full online range of products as part of a partnership with on-demand delivery platform, Buymie.
Buymie’s network of personal shoppers will pick, pack and deliver each order.
The trial will be available in selected postcodes within a three-mile radius of ten Asda stores.
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